October 23, 2014
Air New Zealand:
As the official airline of Middle-earth, Air New Zealand has gone all out to celebrate the third and final film in The Hobbit Trilogy – The Hobbit: The Battle of the Five Armies
It very well may be the most expensive aircraft safety video ever made. And interesting to see some of the difference between the demonstrations we see on North American Airlines. But I’m sorry – I don’t believe for a second that Elijah Wood flies Coach.
Pixelmator for iPad is a powerful image editor that gives you everything you need to create, edit, and enhance your images. It lets you work seamlessly between Mac and iPad and even work effortlessly with Photoshop images. Packed with powerful creative tools and engineered to harness the full iOS and 64-bit architecture power, Pixelmator for iPad is a real image editor right at your fingertips.
MasterCard expanded its Priceless Surprises advertising series with two news ads. This first one debuted during Game 1 of the World Series:
That baseball legend is George Brett, an all time great and one loyal guy. He’s been working for the Kansas City Royals all of his adult life (since 1971).
The second spot debuted last night, during Game 2, and features Mariano Rivera, a legend in his own right:
Interesting that MasterCard included Tommy Lasorda in the ad’s title (thanks to Kip Beatty for pointing that out in comments). I wonder if he was originally slated to be in this spot or, perhaps, if we’ll see Tommy (who just turned 87!!!) in a Game 3 ad.
When I first read this Uber blog post, I thought it was a joke. Imagine calling a taxi, then having the driver offer to give you a flu shot, sort of a two-for-one deal.
But Uber is serious about this. They’ve teamed up with Vaccine Finder and will either bring a registered nurse to you or bring you to a clinic for a flu shot, all for free. This effort is today only and limited to Boston, New York and DC.
Here’s the details:
• Every component of UberHEALTH is offered at no cost
• All vaccinations (appropriate for ages 4 and up) will be administered by a registered nurse through Passport Health & Pager.
• All consent information and paperwork stays between the recipient and them.
• If you or your friends choose to be vaccinated, please arrange for a suitable indoor environment before your nurse arrive
• Maximum of 1 flu prevention pack & 10 flu shots per request
• We expect demand for UberHEALTH to be high, so your patience is appreciated
I love the idea, hope it works well.
James Dempsey is just a regular guy, a Mac and iOS developer who worked at Apple for about 15 years, toiling away on OS X releases Leopard through Lion, the Cocoa frameworks team, and Aperture.
Dempsey is also a songwriter, writing songs with a focus on development, with titles such as Model View Controller and Gonna Needa Pasteboard. Back in 2001, James got the chance to perform a song at WWDC that was received well enough that a yearly tradition was born. His band, James Dempsey and the Breakpoints has been spooning out these developer novelty songs ever since.
And now the band has hit the big time, debuting at number 5 on the Billboard Comedy Chart. That’s no small thing. That’s one spot below Patton Oswalt but several notches above Sarah Silverman and Louis C. K. Not bad for a Mac and iOS developer.
Here’s a link to the album, called Backtrace. Congratulations all around.
October 22, 2014
Thanks to my friend Sly for sending me this video and thanks to the American hockey fans who honoured all Canadians by singing our National Anthem and showing their respect on this awful day. Tears and chills.
From Seeking Alpha (free reg-wall):
Tim Cook was pleased to announce that in FY2014, Apple sold 250 million iOS devices. That means that since 2007, Apple has sold over 950 million iOS devices in total and is on track to sell it’s billionth iOS device sometime in Q12015. The only other platforms to ever reach the billion milestone are Windows, Facebook, and Android. This is a significant milestone and unlike with Facebook, the billion dollar figure does not suggest the same penetration as Android or iOS, since the latter two act more as an annuity, where consumers purchase upgrades in rather regular cycles.
I remember thinking, when the iPhone was first announced, what an accomplishment it would be if Apple could sell 10 million of them. A billion iOS devices is simply astonishing.
Interesting point about the relative achievements of a billion Facebook accounts versus a billion iOS devices. Certainly fair to say that a billion Facebook accounts is the harder of the two, requiring deeper market penetration. On the other hand, it does say something that Apple has a lot of repeat customers and requires them to survive. With Facebook, if you’ve ever had an account (as long as you don’t delete it), that number counts, even if you no longer use the service.
It was bound to happen eventually. A perfect storm of consumer anticipation, a new album ready for release, and the complexity of the digital music construction process.
Taylor Swift had a new album in the hopper, ready to go, and somehow 8 seconds of white noise slipped into the mix known simply as “Track 3″. Fans being the fanatics they are, the hive mind crowd-tapped that track to number one on the Canadian iTunes charts. For obvious reasons, the track has since been removed. Collector’s item?
This tweet said it best. Heh. (hat tip to Stu Mark)
October 21, 2014
I picked up my new iPads after the event in Cupertino ended last Thursday where Apple introduced the new products. I’ve been using the new iPads just as I have used the previous generation devices, so I could get a good idea how they function under my normal working conditions.
The best feature to ever come to an iPad is Touch ID. I’ve spent the last year holding my finger on the iPad’s Home button, waiting for it to unlock, and cursing when I realized what I was doing. It’s been a long year.
Touch ID is more than a convenience feature—it actually helps the user with security too. Without Touch ID, passcodes to unlock the iPad are typically very simple, allowing people easy, quick access to the iPad. After all, if it becomes too much of a pain to just get the device open, we’ll either not use it or disable security altogether. Neither one of those options really work.
Touch ID solves this problem by allowing you to add a secure password, while giving easy access to the iPad using your fingerprint. Apple is also giving developers access to Touch ID so you can unlock apps, like 1Password, with your fingerprint.
So, yes there is a measure of convenience that you can enjoy after setting up Touch ID, but you should also take the opportunity to secure your device.
One of the things I use my iPad Air 2 for is music. I plug in my guitar to the iPad and use one of the many great music apps out there for amp modeling. For me, this is a solid test of the iPad because you are processing audio in real-time—if there’s any problem with the processor it should show up when trying to work with live audio.
There were no problems at all with the iPad Air 2 or the iPad mini 3.
I plugged my Les Paul into a Line 6 SonicPort, which goes into the iPad via the lightning connector, and then to BIAS, the amp modeling software. So when I strum a chord on the guitar, I should hear sound immediately—any delay is called latency and really messes with your ability to play or record. I experienced no latency with either iPad in my tests.
To be honest, I’m not really surprised I didn’t have any problems. When I saw the Pixelmator guys demoing Pixelmator for iPad during the event last week, I knew this was a powerful device—that was a really impressive demo that had everyone in the crowd clapping.
The iPad Air 2 is thinner than its predecessor and while it’s only by a little bit, it does make a difference. The hardware design is slightly different and when combined with the thinness, the iPad Air 2 feels very comfortable to hold and use.
There is one really odd thing that I found when using the new iPads. Since I started using the iPhone 6, I got used to pressing the sleep button on the side of the device. Now, I’m doing that on the iPad, except the iPad’s sleep button is still on the top—it hasn’t changed. Instead of putting the iPad to sleep, I turn up the volume.
It’s a small thing, I know, but it’s an annoying lack of consistency across the product lines. I almost feel like the Sleep button will become my new nemesis now that the iPad has Touch ID.
Of course there is more to the new iPads than hardware—iOS 8.1 was also released bring deeper integration between OS X Yosemite and iOS. My two favorite features are Instant Hotspot and Handoff.
I had a few problems setting up Instant Hotspot, which is odd because it’s not supposed to need any configuration, but yet it didn’t work reliably for me. I mean that it didn’t show up consistently in the “Personal Hotspot” space under the Mac’s Wi-Fi menu. What’s even stranger is that it acted differently uses two different Macs—on one the hotspots showed up like they used to, as a regular Wi-Fi network.
Whatever was causing the problem fixed itself because as of tonight, it’s working perfectly. I could easily chalk this one up to user error, but it does bother me that I don’t know why it didn’t show up properly.
Handoff is a brilliant idea. It allows you to start your work on one device, and then pick it up on another just by choosing the app. All of the work magically appears on your new device and you just keep working.
Like Instant Hotspot, Handoff is a feature that I’ll be using a lot.
I said on Amplified last week that if all Apple did to the iPad was add Touch ID, I’d be happy—that’s what they did with the iPad mini, and to be honest, I’m happy. They did much more than that to the iPad Air 2 and it’s working perfectly for me.
I will continue using both iPads because they both have a place in my lifestyle and workflow. At the end of the day, I still use the iPad Air for the larger screen, while I use the iPad mini when I go out for a coffee and need to be a bit more portable. That’s not going to change any time soon.
The iPad created and made popular a market for powerful, portable tablets. The latest updates, along with iOS 8.1 and the App Store ecosystem, only solidifies Apple’s position as the No. 1 tablet-maker in the world.
From Apple’s official press release:
Strong iPhone, Mac & App Store Sales Drive Record September Quarter Revenue & Earnings
CUPERTINO, California—October 20, 2014—Apple® today announced financial results for its fiscal 2014 fourth quarter ended September 27, 2014. The Company posted quarterly revenue of $42.1 billion and quarterly net profit of $8.5 billion, or $1.42 per diluted share. These results compare to revenue of $37.5 billion and net profit of $7.5 billion, or $1.18 per diluted share, in the year-ago quarter. Gross margin was 38 percent compared to 37 percent in the year-ago quarter. International sales accounted for 60 percent of the quarter’s revenue.
Apple’s board of directors has declared a cash dividend of $.47 per share of the Company’s common stock. The dividend is payable on November 13, 2014, to shareholders of record as of the close of business on November 10, 2014.
“Our fiscal 2014 was one for the record books, including the biggest iPhone launch ever with iPhone 6 and iPhone 6 Plus,” said Tim Cook, Apple’s CEO. “With amazing innovations in our new iPhones, iPads and Macs, as well as iOS 8 and OS X Yosemite, we are heading into the holidays with Apple’s strongest product lineup ever. We are also incredibly excited about Apple Watch and other great products and services in the pipeline for 2015.”
“Our strong business performance drove EPS growth of 20 percent and a record $13.3 billion in cash flow from operations in the September quarter,” said Luca Maestri, Apple’s CFO. “We continued to execute aggressively against our capital return program, spending over $20 billion in the quarter and bringing cumulative returns to $94 billion.”
Apple is providing the following guidance for its fiscal 2015 first quarter:
• revenue between $63.5 billion and $66.5 billion
• gross margin between 37.5 percent and 38.5 percent
• operating expenses between $5.4 billion and $5.5 billion
• other income/(expense) of $325 million
• tax rate of 26.5 percent
You can listen to the call here.
You can read a transcript of the call here (Seeking Alpha, free reg-wall).
John Brandon on NFC spoofing:
Spoofing an NFC transaction involves creating a dummy reader—say, another smart card or a smartphone—that sniffs out a close-by signal and steals the data during a transaction.
This would be an issue if the device being sniffed held your credit card number. This is a big lesson learned by Apple and a reason why Apple Pay is much more secure than other wallet mechanisms.
Still, even if a hacker could snag your transaction data as it passes from your iPhone to the terminal, they’d get a single-use token with nothing to identify you by name. Connecting that to the credit cards stored securely by Apple might not be impossible, but the experts we spoke to agree that it’s a lot harder than just stealing some credit card numbers.
Major League Baseball has announced that both Kauffman Stadium in Kansas City and AT&T Park in San Francisco will be accepting Apple Pay, starting with tonight’s game one in Kansas City.
While Apple Pay is a convenience for folks who have the right setup, in a venue with long lines, Apple Pay is a convenience for everyone. Simply put, Apple Pay makes lines move faster.
To get a sense of why, think about the time cost for a single transaction. If you pay with a credit card, you have to reach in your pocket or purse, pull out your wallet, find your card, hand it to the vendor. The vendor then scans the card, waits for approval, waits for a receipt to print, hands you back your card, food and receipt. You put your card back in your wallet, put your wallet away, grab your food. And that excludes the case where you have to sign your receipt, hand it back to the vendor, who then compares your signature with that on the back of your card.
With Apple Pay, you reach in your pocket or purse, pull out your phone, touch Touch ID and tap the terminal. The vendor waits for approval, waits for the receipt to print, hands you your receipt. While waiting for approval, you’ve put your phone away. When the transaction is approved, you take your food and receipt and go.
By my analysis, the biggest time saving is the difference between pulling out your phone versus pulling out your wallet and then your credit card. For some people, pulling out a credit card means unpacking a purse or backpack and then balancing the contents of an overstuffed wallet to keep the contents in place. I’ve got my wallet and my phone in one pocket and a fairly minimal wallet. But even in that case, pulling out my phone and touch-tapping with Apple ID is always going to be faster than opening my wallet, finding my card, handing over my card, waiting for the vendor to slide the card, getting my card back, putting it back in my wallet, putting my wallet away.
In a situation with a small line, this is not a big deal. The time difference is measured in seconds, not minutes. But in a baseball stadium, there are time multipliers at work. Some concession stands have long lines that last through most of the event. A small time savings is multiplied, turning into a big time savings by the end of the evening, translating into more customers served and less waiting time per customer.
Bottom line, if I pay with Apple Pay, that’s less time waiting in line for everyone behind me.
The Washington Post ran a sensationalistic story this morning that claimed Apple would have user’s location, unique identifying codes and search terms when using Spotlight in OS X Yosemite and iOS 8.
The function is part of Spotlight search, which was updated with last week’s launch of new Mac computers and Apple’s latest operating system, Yosemite OS X, which also is available for download to owners of older machines. Once Yosemite is installed, users searching for files – even on their own hard drives — have their locations, unique identifying codes and search terms automatically sent to the company, keystroke by keystroke. The same is true for devices using Apple’s latest mobile operating system, iOS 8.
There’s only one problem with the story—it’s not true.
On iOS 8, here’s what Apple actually gets (PDF document):
To make suggestions more relevant to users, Spotlight Suggestions includes user context and search feedback with search query requests sent to Apple.
Context sent with search requests provides Apple with: i) the device’s approximate location; ii) the device type (e.g., Mac, iPhone, iPad, or iPod); iii) the client app, which is either Spotlight or Safari; iv) the device’s default language and region settings; v) the three most recently used apps on the device; and vi) an anonymous session ID. All communication with the server is encrypted via HTTPS.
To help protect user privacy, Spotlight Suggestions never sends exact location, instead blurring the location on the client before sending. The level of blurring is based on estimated population density at the device’s location; for instance, more blurring is used in a rural location versus less blurring in a city center where users will typically be closer together. Further, users can disable the sending of all location information to Apple in Settings, by turning off Location Services for Spotlight Suggestions. If Location Services is disabled, then Apple may use the client’s IP address to infer an approximate location.
The anonymous session ID allows Apple to analyze patterns between queries conducted in a 15-minute period. For instance, if users frequently search for “Café phone number” shortly after searching for “Café,” Apple may learn to make the phone number more available in results. Unlike most search engines, however, Apple’s search service does not use a persistent personal identifier across a user’s search history to tie queries to a user or device; instead, Apple devices use a temporary anonymous session ID for at most a 15-minute period before discarding that ID.
Apple has posted its privacy policies on its Web site, so you can see exactly how they feel about it any time you want.
The fact is, Apple doesn’t collect data about its customers like other companies do, like say, Google. Apple sells products, not advertisements or customer data. By anonymizing the data it receives, Apple is able to make the operating system work better for you, while maintaining your privacy.